China’s outward focus is creating opportunities for brands on both sides of the Great Wall. Kaitlin Zhang writes about China's marketing environment in 2019 for the Catalyst Magazine by the Chartered Institute of Marketing.
Trademarks in China are filled under each class. Classes 1 - 34 are for goods. Classes 35 - 45 are for services. You should apply for the trademark in every class that you want to protect your brand in.